Hey, [contact name]. I saw the headlines this morning. Historic snowstorm. 100 million people affected. Schools closed. Highways shut down. Two feet of snow in places that don't own snow plows.
Meanwhile in Tampa, it's 77¡ and sunny.
We complain about summer humidity and hurricane season, but weeks like this? We live in paradise.
Here's what I mean:
National average days of sunshine per year in Tampa: 246
National average January temperature: 31¡ Tampa: 71¡

Percentage of Americans who had to shovel their driveway this week: 32% 
Percentage of Tampanians who had to shovel their driveway this week: 0%

I help people find homes with Gulf breezes, palm trees in the yard, and pools they'll actually use 10 months a year.
No ice scraping. No frozen pipes. No school closures because it's too cold for kids to stand outside.
Just another week in Tampa Bay.

If you know anyone up north reconsidering their life choices right now, send them my way. I help people make this move all the time.
But for those of us already here? We already figured it out.
Enjoy the 77¡ weekend.

[Agent Name]
[Contact Info]